Selected workWebsites · systems · campaigns

Real businesses. Real work.

Websites, systems and campaigns, told straight: what the job was, what I did and where it stands today.

Live websiteHospitality & recreationBlack Lake · Olympia, WA

Columbus Park

The job: A lakeside park and campground needs one reliable place where campers, day visitors and event planners can find rates, rules and dates.
What I do: Keep the WordPress site healthy: domain and hosting, SSL, WordPress, theme and plugin updates, and content changes when the season does.
What it makes possible: For a seasonal business, a site that’s down or out of date means missed bookings. The park’s site stays current, and when something needs changing, there’s one person to call.

WordPress systemBuilding-damage consultingNational

The job: A national building-damage consulting firm needed every consultant’s profile online and current, plus an interactive map so clients could find the nearest office.
My role: I designed and customized WordPress pages, translated client requests into specifications, and coordinated specialist development for the consultant-profile system. My work included directory and profile workflows, office-map presentation, and ongoing site updates.
What it made possible: The project brought together consultant profiles, approval workflows, office maps and profile exports. I worked on the requirements and site integration with a specialist developer. These examples show the historical project.

The consultant profile editor.

Social launch & adsElectrical contractorLewis, Thurston, King & Pierce counties

30.48KAd impressions

15.8KPeople reached

336Clicks

$1.19Cost per click

$400Ad spend

Facebook ads, Jan 1–Feb 12, 2024, from the campaign report I prepared for the client.

The job: An electrical contractor serving four counties needed a social presence that looked as professional as their work, and a way to reach homeowners in winter.
My role: Their marketing crew of one for the launch. I designed the Facebook cover, welcome post and service graphics, planned the posting calendar, wrote and built two ad campaigns (“Winter Warmth” and “Electrify Your Home Experience”) and reported the results in plain numbers.
What it made possible: A page that looked established from the first post, and 15.8K people seeing N-Line’s services in six weeks on a $400 ad budget.

School campaignsPre-K through 10th gradeChehalis, WA

The job: A small school needed a steady, on-brand social presence for enrollment, events and community, and a respectful way to share student life.
What I did: I designed enrollment, event, hiring and community graphics, and planned social content around #LCASJourney. I also prepared parent communications and permission-form drafts, and helped with WordPress page updates alongside the school’s website vendor.
What it made possible: A coordinated set of campaign graphics and social content, with draft materials to help the school explain photo-sharing choices to families.
A note: This is a past client project. The examples here use school artwork and graphics; identifiable student photos are not shown.

Design conceptLocal services

ACP Hauling · design concept

The idea: A bold, no-nonsense direction for a hands-on business: clear services, strong visuals and a quick path to request a quote.
Status: A homepage design concept. It wasn’t launched.

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